This is reflected by the fact that the Vimeo home page takes you not to a video catalogue but to a pretty formal landing page which offers viewers the chance to check out pricing, or join the site for free.

Initially, the premise of Vimeo was very similar to YouTube – a place for individuals to upload video content, for consumption by a global audience.īut, presumably in response to the unstoppable rise of YouTube as a direct competitor, Vimeo has been forced to recalibrate slightly, and now has a much more business-focused offering.

Vimeo is an established name in its own right, and that’s unsurprising: it actually predates YouTube, having been founded in 2004. In this article we’ll be taking a look at 10 other video websites, beside YouTube, that are essential for your business. Sure, YouTube is the biggest player in the online video space. In a recent survey we found that people watch an average of 18 hours of online video per week, an average increase of 2 hours from last year, and over 7 hours across since 2019. Video content has soared on the back of a perfect storm of faster, cheaper internet and increased demand for video content. And, of course, the rest is history.īut the truth is, YouTube is the tip of an enormous iceberg. Their solution? A video sharing site that would make it easy to share and discover video content. They were working at PayPal, when, in 2004, they were inspired by their inability to find video footage of significant cultural events. The names Jawid Karem, Steve Chen and Chad Hurley probably don’t mean all that much to the average person on the street.īut perhaps they should: these three men are responsible for the creation of the world’s second most visited website.

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